Senior Graphic Designer

Department: Marketing

Reports to: Director of Creative Services

Classification: Exempt, Salary Professional

About us:

Charles & Colvard lives by the idea that fine jewelry can be accessible, beautiful and conscientious. We are the original creators of Forever One moissanite and the exclusive source for Caydia lab grown diamonds. Our mission is to redefine real within the jewelry industry, for our customers and for the world. We use only the best quality lab created gems – Forever One moissanite and Caydia lab grown diamonds – all set in responsibly sourced precious metals. More than 25 years ago, we introduced gemstone quality moissanite to the world, providing an ethically sourced, extremely brilliant white gemstone that is both beautiful and affordable. Since then, we’ve perfected the process of creating moissanite gemstones, culminating with the launch of Forever One – the world’s most brilliant gem. Grown using a patented process, the quality of Forever One is superior to that of other moissanite brands. As a leader in lab grown gemstone innovation, we introduced Caydia lab diamonds offering our customers a choice in premium created gems. Caydia is a specially curated assortment of premium lab grown diamonds exclusively available from Charles & Colvard. These exquisite gems are hand selected by our certified gemologists to meet our uncompromising standards – standards that are reflected in the impeccable craftmanship of each piece of jewelry we create. \www.charlesandcolvard.com\.

Position Summary:

Charles & Colvard is seeking an experienced design leader with vision, drive and a passion for brand building. The Sr Graphic Designer role is part of the creative foundation within our in-house brand and content development team. They will lead creative development of core marketing initiatives and product launches, develop brand campaigns and graphic standards, and manage an in-house graphic designer to assure that the creative campaigns are executed accurately across all brand channels (print, digital and social). Ideally, they will have a refined eye for luxury design, and experience working within jewelry, fashion or luxury industries.  They will play an active role in brainstorm sessions with cross-functional management teams and should be comfortable in presenting both creative concepts and rationale.  Most importantly, they will have a passion for design, a pulse on design and consumer trends and a love for collaborating with creative minds.

Accountabilities & Performance Measures:

- Help develop and manage the overall aesthetics of the Charles & Colvard brand, including building or refining brand guides, establishing graphic standards for design and photography, and holding all creative content accountable to these standards

- Manage all creative content development from start to finish. Work with the junior design roles to ensure the brand is well represented across channels, content is optimized for performance, and deadlines are met.

- Work closely with the Copywriter to achieve synchronicity in design and messaging

- Work closely with the photography and video team to conceptualize and produce on brand content that supports the brand and product focus

- Work closely with the digital advertising team to produce creative that meets best practices for industry performance, creates brand awareness and drives revenue

- Constantly seeking to create new and innovative ways to represent the brand across platforms

Competencies:

·       Bachelor’s degree or higher in Graphic Design

·       Min of 3 years of experience in a Lead or Senior Designer role and 5 years in creative/design field.

·       Fluent in Adobe Creative Suite, Project Management systems, MAC platform, Email design and templating

Qualifications:

·       Strong self-starter with demonstrated experience in a lead design role.

·       Strong focus in digital design, email marketing, digital advertising, and UX graphic design

·       Excellent conceptual skills and demonstrated experience in ideation through execution

·       Demonstrated experience in luxury brand development and strong multi-channel execution.

·       Proven track record of concepting photography and working on set with photographers to execute vision.

·       Proficiency in a variety of digital marketing tools and the ability to learn new technologies quickly.

·       Proficiency working with project management programs such as TRELLO & JIRA

Supervisory Responsibilities:

·       This position has supervisory responsibilities and will manage the in-house Graphic Design role, overseeing workflow, quality and technical delivery of design output.

To be considered for this position please email your CV/Resume to careers@charlesandcolvard.com